Gather & Analyze New Product Ideas : public <<Activity>> activity
Created: 3/12/2005 12:00:00 AM
Modified: 11/4/2008 12:00:17 PM
Project:
Advanced:
<p>Copyright TM Forum 2005<br/></p><p><br/></p><p><b>Extended Description</b><br/></p><p><br/></p><p>The Gather & Analyze New Product Ideas processes research and analyze demographic, customer, technology and marketing information to identify new product and offer opportunities.  These processes undertake the necessary analysis to identify potential opportunities, compare current capabilities with the identified opportunities, and as a result of the analysis develop new opportunity concepts.  Requirements from the sales organization relating to enhancements to support their desired offers are also captured by these processes.  The concepts include an analysis of the customer value proposition.<br/></p>
Element Name Details
Develop New Product Business Proposal
Activity   		   
Tag Value Details
Brief Description
Research and analyze demographic, customer, technology and marketing information to identify new product and offer opportunities
ProcessID 1.2.1.5.1  
Property Value
mustIsolate: False
isReadOnly: False
isSingleExecution: False
Object Type Connection Notes
«ProcessElement» Product & Offer Development & Retirement Activity Nesting